What would you say about a small B-segment SUV like the Niro Concept? It looks kind of cool with its big 20-inch off-road tires and tough styling attitude, doesn't it? Then again, we all know what happens to conceptual studies once pragmatism and market studies sink in…
Nevertheless, Kia states that its Frankfurt Motor Show star was created to gauge potential customer response for a production model that would go against the Nissan Juke, adding that while it "may be a designers’ eye view of a future B-segment contender, that doesn’t mean it is a pure flight of fancy".
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